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新视野大学英语4Unit 9课文翻译

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新视野大学英语4Unit 9课文翻译

  英语(English)是印欧语系-日耳曼语族下的语言,由26个字母组合而成,英文字母渊源于拉丁字母,拉丁字母渊源于希腊字母,而希腊字母则是由腓尼基字母演变而来的。以下是小编为大家整理的新视野大学英语4Unit 9课文翻译相关内容,仅供参考,希望能够帮助大家。

新视野大学英语4Unit 9课文翻译

  新视野大学英语4Unit 9课文翻译 1

  米老鼠有胡须吗?

  没有。

  这是不是说法国人要想在迪斯尼工作就必须剃掉胡子才行?

  这得看情况了。

  一位劳工问题督察员本周将迪斯尼公司告上了法庭,他声称迪斯尼公司的着装规定──不准蓄胡须,不准体重超标,不准穿短裙和花哨的袜子──侵犯了个人自由,也违反了法国的劳工法。

  迪斯尼公司正准备五个月后在巴黎以东20英里 (32公里) 的地方修建一个主题公园,而这一案例正说明了该公司面临的一些文化方面的棘手问题。

  迪斯尼管理层正在组织一支他们称为“演职人员”的12,000人的队伍来管理这一主题公园。管理方说所有的雇员,从刷瓶工到总裁,都得和演员一样,服从关于仪表的规定。

  公司发言人说,不管怎样,还没有人把胡子看得比工作还重要。

  正如一个新来的“演职人员”所说:“你必须相信你这份工作的意义,不然的话日子不好过。”

  然而人们怎样看待欧洲迪斯尼乐园呢?

  各处的人们都想知道欧洲人是否会欢迎这种美国式的消遣活动。

  尽管对外国文化的入侵感到不安,尽管要保护法语不受英语词汇的污染,法国的社会党政府对将这么大一个美国文化的象征放在首都门口却并不担忧,而是更多地关心其经济效果。

  为了将这一主题公园留在这里,而不是建在阳光灿烂的西班牙,法国政府做出了税收和财政方面的一系列重大让步。

  主题公园本身只不过是这一巨大综合项目的一部分。综合项目包括住房、办公楼,以及将一直延续到下一世纪、包括影视拍摄设施在内的度假胜地的开发。

  作为与迪斯尼公司合作协议的一部分,政府正在铺设新的公路并支付建设款项,它是巴黎地区快速轨道交通的延伸,甚至可直接连接到通往英吉利海峡隧道的高速电气铁路(TGV)。

  欧洲迪斯尼乐园的正门前正在建设高速电气铁路火车站,预定于1994年交付使用。

  如果欧洲迪斯尼乐园获得成功──迄今为止在法国开设的主题公园都不成功──到本世纪末很可能会再建第二甚至第三个主题公园。

  欧洲迪斯尼乐园的第一期工程预计将花费36亿美元,财政专家说欧洲迪斯尼乐园对迪斯尼的总体财富非常重要。迪斯尼在美国已遭遇到了竞争,游客量正在下降。

  法国的知识分子们对这个项目并无好感,然而孩子们却不管这些。

  睡美人、白雪公主、彼得·潘和匹诺曹都是欧洲童话故事里的人物,这里的孩子对他们的熟悉程度丝毫不亚于美国的孩子。

  在法国孩子眼里,米老鼠是法国人;在意大利孩子眼里,米老鼠是意大利人。

  迪斯尼管理层强调这一传统,显然是对有人暗示迪斯尼管理层在文化传统方面麻木不仁的回应。

  尽管主题公园这一概念是以加利福尼亚州的奇妙王国和佛罗里达州的沃尔特·迪斯尼世界为基础,但“欧洲迪斯尼乐园将具有适合于欧洲的独特风格。”迪斯尼公司说。

  “主题公园的创新性建设突出地表现了欧洲的传说和童话故事。”

  例如,公司的官员指出,睡美人的城堡,这一主题公园的中心建筑,不像一些人所想的那样是根据好莱坞的作品建造的,而是根据欧洲中世纪一本书中的插图而造的。

  同样,根据儒勒·凡尔纳所写的冒险故事拍摄的360度环形电影是由著名的欧洲演员主演的。

  当被问及还有什么其他措施来使主题公园更欧洲化时,一位发言人提到,公园的指示牌会用英语和法语,一些表演者会以法语、西班牙语和英语表演。

  这位发言人说:“难的是要将人们已熟知的事说得让它听起来有所不同。”

  而另一方面,主题公园也不会过分欧洲化。

  迪斯尼的另一位发言人早些时候说主题公园的目的就是为那些追求美式生活的人带来基本上是美国式的体验。

  他说,这样,那些本来考虑去美国度假的人留在大西洋的此岸也可以体验美国度假的快乐了。

  迪斯尼公司似乎对须发特别在意。

  它称将在欧洲迪斯尼乐园的中心“美国大道”建一个旧时的“和谐理发店”来处理“乱糟糟的头发和胡子拉碴的下巴”,也许还要管管唇上髭须。

  这一乐园与加利福尼亚和佛罗里达的乐园的一个不同之处是:这条“美国大道”的部分地区以及景点的等候区将会有遮棚,以对付巴黎的多雨天气。

  欧洲迪斯尼乐园距巴黎不远,这肯定颇具吸引力。

  任何厌倦了美式或仿欧式文化的人都可登上快速列车,不到一小时就可到达罗浮宫,一瞬间就从米尼老鼠身边来到《蒙娜·丽莎》面前。

  在迪斯尼公司决定将其第四个主题公园选址于巴黎附近时,交通因素起了重要作用。

  这里距3.2亿欧洲人不超过两小时飞行距离。

  东欧的开放对迪斯尼来说又是一大收获,他们认为将有几百万人把迪斯尼乐园列入其首次西欧之旅的首选之地。

  Does Mickey Mouse have a beard?

  No.

  Does this mean that French men seeking work with the Disney organization must shave off their moustaches too?

  It depends.

  A labor inspector took the Disney organization to court this week, contending that the companys dress and appearance code — which bans moustaches, beards, excess weight, short skirts and fancy stockings — offends individual liberty and violates French labor law.

  The case is an illustration of some of the delicate cultural issues the company faces as it gets ready to open its theme park 20 miles (32 kilometers) east of Paris in five months time.

  The Disney management, which is assembling what it calls a "cast" of 12,000 to run the theme park, argues that all employees, from bottle washers to the president, are similar to actors who have to obey rules about appearance. Anyway, a company spokesman says, no one has yet put his moustache before a job. As one new "cast member" put it: "You must believe in what you are doing, or you would have a terrible time here."

  But what do people think of Euro Disney? People everywhere are wondering whether Europeans would like the American recreation.

  For all its concern about foreign cultural invasion and its defense against the pollution of the French language by English words; Frances Socialist government has been untroubled about putting such a huge American symbol on the doorstep of the capital and has been more concerned about its social effect. It made an extraordinary series of tax and financial concessions to attract the theme park here rather than let it go to sunny Spain.

  The theme park itself will be only part of a giant complex of housing, office, and resort developments-stretching far into the next century, including movie and television production facilities.

  As part of its deal with the Disney -organization, the government is laying on and paying for new highways, an extension of Pariss regional express railway and even a direct connection for the high speed TGV railway to the Channel Tunnel. The TGV station is being built in front of the main entrance of Euro Disneyland, and is scheduled to come into service in 1994.

  If Euro Disneyland succeeds — where theme parks already in France have so far failed — a second and even a third park is likely to be built by the end of the century. Financial experts say that Euro Disneyland, the first phase of which is costing an estimated $3.6 billion is essential to Disneys overall fortunes, which have been hit by competition and declining attendance in the United States.

  French intellectuals have not found many kind things to say about the project. The kids, however, will probably never notice. Sleeping Beauty, Snow White, Peter Pan, and Pinocchio all come from European fairy tales or stories and are as familiar to children here as they are in the United States. To a French child Mickey is French. To an Italian kid he is Italian.

  The Disney management is stressing this tradition in an apparent response to suggestions that it is culturally insensitive. Although the concept of the theme park is closely based on the original Magic Kingdom in California and Walt Disney World in Florida, "Euro Disneyland will be unique in a manner appropriate to its European home," the company says. "The legends and fairy tales which come from Europe figure prominently in the creative development of the theme park." Officials point out, for example, that Sleeping Beautys castle, the central feature of the theme park, is based not on Hollywood, as some might think, but on the illustrations in a medieval European book. Also, a 360-degree movie, based on the adventures of Jules Verne, features well-known European actors.

  Asked to describe other aspects of the effort to make the park more European, a spokesman mentioned that direction signs in the theme park will be in French as well as English, and that some performers will chat in French;Spanish and English. "The challenge is telling things people already know — and at the same time making it different," the spokesman said.

  On the other hand, this effort is not being taken too far. Another Disney spokesman said earlier that the aim of the theme park is to provide a basically American experience for those who seek it. In this way, he said, people who might otherwise have contemplated a vacation in the United States will be happy to stay on this side of the Atlantic.

  The Disney organization does seem to focus a bit too much on hair. "Main Street, USA", the heart of Euro Disneyland, it promises, will feature an old time "Harmony Barber Shop" to deal with "messy hair and hairy chins" — and perhaps even offending mustaches. One difference from California or Florida: Parts of Main Street and waiting areas to get into the attractions will be covered over as a concession to Pariss rainy weather.

  Euro Disneylands short distance to Paris is a definite attraction. Anyone tiring of American or fake European-culture can reach the Louvre art museum by express railway in less than an hour — from Minnie Mouse to Mona Lisa in a flash.

  Communications figured largely in the Disney organizations decision to site its fourth theme park near Paris. The site is within a two-hour flight of 320 million Europeans. The opening of Eastern Europe is another prize for the company, which thinks that millions of people will put Disneyland at the top of a list of places to visit on their first trip to Western Europe.

  新视野大学英语4Unit 9课文翻译 2

  迪斯尼欧洲开发为何失败?

  主题公园位于巴黎以东32公里(20 英里)处,占地4,800英亩。在它4月份开张时,欧洲迪斯尼行政人员说他们希望在9月30日结束的这个财政年度中能小有盈余。

  但那以后,主题公园遇到了一些问题。

  “我们已为充分的运作做好了准备,”公司的财务总监约翰?佛斯格伦在电话采访中说。

  “运作是相当充分的,但尚未达到我们预期的程度。”

  “尽管游客数量相当大,”他说,“可我们的成本支出的确需要根据当前的收益状况做出调整。”

  它的母公司沃尔特?迪斯尼公司星期四说,欧洲迪斯尼的收入本季度上升了33%,但它提醒投资者不要期待欧洲迪斯尼会很快赢利,该公司拥有欧洲迪斯尼49%的股份。

  欧洲迪斯尼公司说尽管游客量一直相当大,“公司预计在1992年9月30日结束的`财政年度里仍会有净亏损。”

  还说“亏损的程度将取决于关键的欧洲夏季假期剩余日子里的游客量和宾馆入住率”。

  这一宣布等于是说欧洲迪斯尼的情况出现了罕见的逆转。当初它是在一片欢呼声中开张,并被普遍看好会立即获得成功。

  4月12日公司开张时,公司的股价为140.90法郎(28.07美元),今年年初曾高达170法郎。

  本周四股价下跌了2.75%,收盘价为97.25法郎。

  佛斯格伦先生说,他认为股票市场“对初期消息的反应有点情绪化了”。

  他补充道,“从任何客观标准来看,该主题公园都是很成功的。公众对它的长期接受程度相当高,而其他情况只是枝节而已。”

  公司说从4月12日至7月22日期间,有360万游客入园,这比其他迪斯尼主题公园在同样的开放初期的情况要强。

  但公司也提醒说,考虑到游客量可能有相当大的季节性变化,无法对今后的游客量和收益做出预测。

  对此番话,股票市场行家帕里巴斯资本市场集团发布了“出售”欧洲迪斯尼股票的建议,指出这一阶段的游客量比预期的低15%,食品及其他商品销售的利润比预期的低10%。

  它预计欧洲迪斯尼公司在本财政年度会损失3亿法郎,并且还将继续亏损两年。

  欧洲迪斯尼所面临的主要问题似乎是控制成本,并为它的5,000多间宾馆客房合理定价。

  很明显,当初定成本所依据的收益水平并未达到,公司也正开始下调曾被普遍认为过高的宾馆房价。

  佛斯格伦先生说员工人数现为17,000 人,“今后两个月内公司员工数量会显著下降,这主要是因为季节工的减少。”

  他说,目前的员工中有5,000人是临时雇佣的。

  他也承认,度假地的最低房价已从开张时的750法郎降为550法郎(110美元),一些房间的冬季价已降至400法郎。

  分析家们认为,宾馆入住率一直约为全部接待能力的68%,尽管眼下超过了90%。

  “关键的问题是成本,”一位财务专家说。

  “他们不知道冬季的游客量会达到什么水平,他们正在努力使成本降到恰当的水平。

  股价仍然过高,但我认为从长期来看,他们会使其恢复正常的。”

  公司计划主题公园在欧洲寒冷的冬季仍然开门迎客,此举是否可行仍有很大的疑问──欧洲其他主题公园从未这样做过。

  上个月,公司说现在已难以吸引巴黎地区的游客。

  佛斯格伦先生说法国的游客量有所上升,占了360万游客中的100万,而其余的游客大部分来自英国和德国。

  只有百分之一的游客是美国人。

  6月30日结束的第三季度是主题公园正式运作的第一个季度。公司说这个季度的营业收入达24.7亿法郎(4.92亿美元)。但公司未提及利润或亏损数字。在年底才统计利润或亏损是法国的一贯做法。

  在前半年里,公司共赢利7,500万法郎,主要是投资收入和出售公司地盘上的建筑权所得。

  Why Disneys European development failed?

  The theme park is located 32 kilometers (20 miles) east of Paris and covers an area of 4,800 acres. When it opened in April, Euro Disney executives said they hoped to have a small surplus in the fiscal year ending on September 30th. But since then, the theme park has encountered some problems. "We are ready for full operation," said John, the companys chief financial officer. Fosgren said in a telephone interview. "The operation is quite adequate, but it has not yet reached the level we expected." "Although the number of tourists is quite large," he said, "our cost expenditure really needs to be adjusted according to the current income situation." Its parent company Walter? Disney said on Thursday that EuroDisneys revenue increased by 33% this quarter, but it warned investors not to expect EuroDisney to make a profit soon. The company owns 49% of EuroDisney. Euro Disney said that although the number of tourists has been quite large, "the company expects to have a net loss in the fiscal year ending September 30, 1992." He also said that "the degree of loss will depend on the number of tourists and the hotel occupancy rate in the remaining days of the key European summer holiday". This announcement is tantamount to saying that the situation of Euro Disney has undergone a rare reversal. At first, it was opened in cheers and was widely expected to be an immediate success. When the company opened on April 12th, its share price was 140.90 francs (US$ 28.07), which was as high as 170 francs at the beginning of this year. The share price fell by 2.75% on Thursday, closing at 97.25 francs. Mr. Forsgren said that he thought the stock market "reacted a little emotionally to the initial news". He added, "By any objective standard, the theme park is very successful. The publics long-term acceptance of it is quite high, while other situations are only minor. " The company said that from April 12 to July 22, 3.6 million tourists entered the park, which was stronger than other Disney theme parks in the same initial opening period. However, the company also warned that considering that the number of tourists may have considerable seasonal changes, it is impossible to predict the future number of tourists and income. In response, Paribas Capital Markets Group, an expert in stock market, issued a proposal to "sell" European Disney shares, pointing out that the number of tourists at this stage was 15% lower than expected, and the profit from the sale of food and other commodities was 10% lower than expected. It predicts that Euro Disney will lose 300 million francs this fiscal year and will continue to lose money for two years. It seems that the main problem facing Euro Disney is to control costs and reasonably price its more than 5,000 hotel rooms. Obviously, the income level based on which the original cost was set has not been reached, and the company is also beginning to lower the hotel prices that were generally considered too high. Mr. Fosgren said that the number of employees is now 17,000. "The number of employees in the company will drop significantly in the next two months, mainly because of the reduction of seasonal workers." He said that 5,000 of the current employees are temporarily employed. He also admitted that the minimum price of the resort has dropped from 750 francs when it opened to 550 francs (US$ 110), and the winter price of some rooms has dropped to 400 francs. Analysts believe that the hotel occupancy rate has been about 68% of the total reception capacity, although it is now over 90%. "The key issue is cost," said a financial expert. "They dont know what level of tourists will reach in winter, and they are trying to reduce the cost to an appropriate level. The stock price is still too high, but I think in the long run, they will bring it back to normal. " The company plans to keep theme parks open to welcome guests in the cold winter in Europe, and there is still great doubt about the feasibility of this move-no other theme parks in Europe have ever done so. Last month, the company said it was difficult to attract tourists from Paris. Mr. Forsgren said that the number of tourists in France has increased, accounting for 1 million of the 3.6 million tourists, while most of the rest are from Britain and Germany. Only one percent of the tourists are Americans. The third quarter, which ended on June 30th, is the first quarter of the theme parks official operation. The company said that its revenue this quarter reached 2.47 billion francs (492 million US dollars). But the company did not mention the profit or loss figures. It is a consistent practice in France to count profits or losses at the end of the year. In the first half of the year, the company made a total profit of 75 million francs, mainly from investment income and the sale of construction rights on the companys site.

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